Revenues from Brands
Sponsor Packages
The relationship between top brands and popular shows in terms of brand awareness and future intent to purchase is well-established. With Screen2, the sponsor of a show can further extend this to reach into the homes, hands and minds of viewers through their own chosen devices. This direct, real-time, link can provide the sponsor with:
- Comprehensive user data.
- Clear metrics relating to the sponsor’s objectives through their own version of the Activity Manager and each sponsor can be billed on a per-click or other agreed basis as viewers engage with the show’s audience.
- An opening splash screen, banner presentation, downloadable video content, direct links to the sponsor’s website and product information and other promotional downloads and product placement options incorporated within the app.
- Purchase / offer / database opt-in opportunities via MyPage.
- Coupon delivery.

Advertiser Packages
- At the broadcaster's sales team's discretion, ads for brands that do not compete with the show's sponsor can, immediately after or during a Screen2 enabled show, be Screen2Sync enabled. The app prompts the viewer to respond to the brand content within the app each time the ad is within ‘earshot’ of the device.